The design should reflect a winter atmosphere that warms the heart at first glance. It must be usable on all sizes of hot drink cups – from small espressos to large lattes – and include space for the Stop Cafe logo, QR code, and eco-label. Creativity is welcome, but the design must not contain elements of violence, political themes, the visual identity of competitors, or unauthorized elements from databases or artificial intelligence. The goal is an original idea that will appeal to customers and emphasize the character of the brand.

"We believe that we will find great designs and that the selection will not be easy. We are delighted to be able to support young talent and give them the opportunity to show their creativity in a project that will be seen throughout Czechia," says Tereza Vránková, Marketing Director of the ORLEN Unipetrol Group.

The competition began on December 1, 2025, and will run until January 31, 2026. All creative people aged 16 and over can participate – students, professional designers, and enthusiasts. Simply send your design in the prepared template to soutez.kelimky@orlenunipetrol.cz. The winner will receive a cash prize of CZK 50,000, second place will be awarded points in the ORLEN app worth approximately CZK 5,000, and third place will receive points worth approximately CZK 2,500. In addition, there will be a public vote on ORLEN's social media channels, where the authors of the most popular designs will receive merch from ORLEN and Stop Cafe.

For more information, competition rules, and the design pack, visit www.orlen.cz/stop-cafe/soutez-kelimky.

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​ORLEN – the international network of fuels, energy and refreshments

The ORLEN network of filling stations is a member of the ORLEN Unipetrol Group owned by the international ORLEN Group, which runs more than 3,500 fuel stations in seven Central European countries – Poland, Czechia, Germany, Lithuania, Hungary, Austria, and Slovakia. In Czechia, the ORLEN network comprises 443 stations with a 28.6% market share in the volume of fuels sold. The ORLEN network is a market leader in terms of both the number of sites and the volume of fuels sold. The popularity of the ORLEN brand with Czech consumers is reflected by the fact that the ORLEN network of filling stations has been awarded as the Most Trustworthy Brand in Czechia six times and as the Merchant of the Year three times.

At its stations, ORLEN offers premium Efecta fuel with a proven purifying effect and top-class Verva fuel that cares for the engine system and offers enhanced performance parameters. ORLEN sites also provide alternative fuels, including liquified petroleum gas (LPG), compressed natural gas (CNG), synthetic fuel HVO100, and battery- and hydrogen-driven e-mobility. ORLEN offers electricity at 294 charging points and operates hydrogen refuelling stations in Prague- Barrandov and Litvínov-Záluží.

The Stop Cafe concept is a significant part of the offering, being a crucial pillar in ORLEN brand’s convenience sales. In the Czech Republic, Stop Cafe is available at 363 out of 443 filling stations, i.e., at more than 80% of them. It is offered at nearly 2,500 sites within the entire international network. Stop Cafe offers a broad range of meals and food products – from popular hotdogs and coffee to more than 1,000 products, including packaged food, ready-to-serve meals, and specialities in traditional, vegetarian, and vegan versions. The offer keeps developing – the ORLEN competence centre in Prague is working on new product ranges focused on a healthy lifestyle, including breakfasts, bakery products, ready-to-serve meals, and private brand products that will react to the current trends and customer needs.

ORLEN also issues its own fuel cards, EASY and BUSINESS, and runs two mobile apps – the loyalty ORLEN app and a car care app, Mycí digi linka.

Contact details:

Lada Gadas, +420 705 839 909, email: lada.gadas@orlenunipetrol.cz​