The network of ORLEN filling stations, together with the ORLEN Unipetrol Foundation, continues to support community and socially beneficial projects. Users of the ORLEN loyalty app joined the “Donate Your Points” (Daruj své body) charity programme, in which the collected points were converted into CZK 599,020 for the Czech Olympic Foundation (COF). The COF helps young athletes from socially disadvantaged environments to develop their potential and continue their sports activities. The “Donate Your Points” programme enables users to convert the collected points into financial assistance for selected charity activities. All donations are regularly sent to where they can make the most difference.
Through the loyalty programme of ORLEN filling stations and in cooperation with the ORLEN Unipetrol Foundation, a total of CZK 599,020 was raised to support the Czech Olympic Foundation, which helps children from disadvantaged backgrounds to participate in sports. "Our customers repeatedly prove that the benefit points donated through the ORLEN mobile app are not just numbers — they are real stories of help. We greatly appreciate that people are actively involved in charity programs that we implement together as part of the Donate Your Points project. Supporting young athletes has long been part of our strategy, so we are delighted that over 12,300 customers have participated in the current collection for the Czech Olympic Foundation," said Agnieszka Bobrukiewicz, a member of the Board of Directors of the ORLEN Unipetrol Group responsible for retail in Czechia, Hungary, and Slovakia, and for developing the retail convenience sales at the ORLEN Group.
People could start collecting points in the ORLEN app to support talented young athletes in May 2025. Every two months, the donated points were converted into financial assistance for children who needed it most. Thus, young hopefuls in athletics, ball games, and martial arts, as well as athletes in winter disciplines, received support at individual stages. “We are thrilled that we can give a real opportunity to grow to talented children who have a desire to do sports and become better in their disciplines. Thanks to the support from ORLEN app users and the ORLEN Unipetrol Foundation, we help create conditions paving the way for children to engage in regular training and meet their sports goals,” said Veronika Opršalová, Director of the Czech Olympic Foundation.
The Czech Olympic Foundation, a charity project of the Czech Olympic Committee, supports children aged 6-8 whose families cannot afford the costs of sports activities. It contributes to membership fees, equipment and training camps, and also helps children from children’s homes, foster care, and children with disabilities. Besides financial aid, it arranges meetings with Olympians, engages children in events focused on the Olympic Games, and organises the annual Christmas Tree of Fulfilled Wishes. The Foundation has supported more than 4,800 young athletes so far.
Thanks to the cooperation with the ORLEN Unipetrol Foundation, customers of the ORLEN network of filling stations can use the loyalty app to donate the collected points to charity. The app is designed for mobile phones with Android and iOS and is available free of charge on Google Play and App Store. Customers can use it at all ORLEN public filling stations across the Czech Republic. In recent years, the donated points have supported children of single parents, ensured meals and preschool education for children from disadvantaged environments, and provided direct assistance to households affected by floods.
ORLEN – the international network of fuels, energy and refreshments
The ORLEN network of filling stations is a member of the ORLEN Unipetrol Group owned by the international ORLEN Group, which runs more than 3,500 fuel stations in seven Central European countries – Poland, Czechia, Germany, Lithuania, Hungary, Austria, and Slovakia. In Czechia, the ORLEN network comprises 443 stations with a 28.6% market share in the volume of fuels sold. The ORLEN network is a market leader in terms of both the number of sites and the volume of fuels sold. The popularity of the ORLEN brand with Czech consumers is reflected by the fact that the ORLEN network of filling stations has been awarded as the Most Trustworthy Brand in Czechia six times and as the Merchant of the Year three times.
At its stations, ORLEN offers premium Efecta fuel with a proven purifying effect and top-class Verva fuel that cares for the engine system and offers enhanced performance parameters. ORLEN sites also provide alternative fuels, including liquified petroleum gas (LPG), compressed natural gas (CNG), synthetic fuel HVO100, and battery- and hydrogen-driven e-mobility. ORLEN offers electricity at 294 charging points and operates hydrogen refuelling stations in Prague- Barrandov and Litvínov-Záluží.
The Stop Cafe concept is a significant part of the offering, being a crucial pillar in ORLEN brand’s convenience sales. In the Czech Republic, Stop Cafe is available at 363 out of 443 filling stations, i.e., at more than 80% of them. It is offered at nearly 2,500 sites within the entire international network. Stop Cafe offers a broad range of meals and food products – from popular hotdogs and coffee to more than 1,000 products, including packaged food, ready-to-serve meals, and specialities in traditional, vegetarian, and vegan versions. The offer keeps developing – the ORLEN competence centre in Prague is working on new product ranges focused on a healthy lifestyle, including breakfasts, bakery products, ready-to-serve meals, and private brand products that will react to the current trends and customer needs.
ORLEN also issues its own fuel cards, EASY and BUSINESS, and runs two mobile apps – the loyalty ORLEN app and a car care app, Mycí digi linka.
Contact details:
Lada Gadas, +420 705 839 909, email: lada.gadas@orlenunipetrol.cz